Hiring an advertising agency makes a lot of sense

Let’s say… I am a business owner and I sell widgets. I just started this business and I don’t have a rich family (I am now regretting the fact that I didn’t throw more game at that incredibly average chick in my college math class, her family was loaded). I just have enough capital to start this business, hire a few employees, get into a physical location, and start building my big dream. I wear a lot of hats. I am the CEO, CFO, Sales Manager and in charge of all of the marketing. I really understand one thing well and that’s widgets. Everything else I try to learn as I go. I read books, talk to friends and other business owners to try and get a grasp on everything.

My business begins to grow and we are now actually making money…

Let’s look at where this business is and why it now is starting to make sense that I hire a full service advertising agency:

  • because marketing is more important now then ever and this is not your area of expertise
  • because you see the need for someone else to fill the marketing position in you business and you know that a dedicated employee is going to cost you between 35,000k-60,000k annually and this person still cant touch what you would get from us. Not to mention that you aren’t hiring just one person from our firm, you are getting an entire team of marketing professionals.
  • because you see that it makes sense for you to spend time on other areas of your business instead of dabbling in the unknowns of marketing
  • because you are tired of every newspaper, radio, tv, direct mail sales rep telling you that they are the perfect fit for advertising your business. You begin to realize that you have been listening to these reps for years and at the end of the day, all they want is for you to spend your marketing budget with them (thinking…why did I ever look to them for marketing advice in the first place…)
  • because you want to improve your companies image with better creative and design work
  • because you want to take advantage of the sale and marketing experience that we have gathered over many years, working with businesses across the country
  • because you have always wanted to hire a utah advertising agency that is fun to work with and that gets the job done
  • because we don’t have contracts and we earn our business month after month, knowing that you need to see an acceptable return our your investment with us
  • Because you know that an agency will do a better job handling your marketing, you just need to weigh the increase and costs associated vs. continuing to do it yourself.

The crazy thing is that a lot of businesses just need to get one or two more patients/sales each month as a result of our marketing to more then cover our services. Take a few minutes to evaluate where your business is and if you can connect with some of the things that we listed above. Marketing is our passion, it’s our expertise, it’s what we do better than anyone else… ask my mom.

One Response to “Hiring an advertising agency makes a lot of sense”

  1. lee page says:

    Just killing some time on Stumbleupon and I found your post . Not normally what I like to learn about, but it was certainly worth my time. Thanks.

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